Creating iOS apps begins with clarity: defining who the users are, the problem the app will solve, and which scenario must be addressed in the initial release. A thorough discovery phase helps outline the MVP scope, select the appropriate architecture, and avoid features that look good on paper but don't improve real usage.

Once the foundation is in place, attention turns to the UI behavior, performance, and stability across different iPhone models and iOS versions. Uniform navigation patterns, solid state management, and well-planned integrations (payments, authentication, analytics, backend APIs) make the product easier to maintain and scale after the App Store launch.